Below is the popular Standard Folding Solutions for Commercial Printing from CM Color Printing.
The half fold is typically used for newsletters, invitations, greeting cards and other personal messages.
For high GSM paper stock a score is applied to give the finished product a smooth folded edge. We recommend this folding method for inserting for direct marketing purposes.
A common style typically used for folding brochures, letters and newsletters. This folding method creates a ziz-zag ‘z’ shape.
We recommend this style for folding multi-page letters.
Another common folding method typically used for direct marketing pieces. The designer must factor in this panel order during the design phase.
We recommend this folding style for paper that is to be inserted via automated envelope inserters.
This folding method creates an impact by having a minimum of 2 panels fold into the centre from opposite sides.
A complex folding style which requires technical knowledge and specialised equipment.
Lining up images that must go over the inside flaps can be unsuitable.
Similar style to a ‘z’ fold, but for 4+ panel jobs. The end result is an easy opening piece.
Typically it is folded so that the front cover panel will be the widest.
Please note this folding style cannot be machine-inserted into envelopes.
Right Angle Fold
This method requires a page to be first folded in half horizontally and then again vertically.
It is commonly used for cards and typically has printing on only one side.
Z-Fold with Angled Trim
This folding method has the same attributes as the z-fold but with a trim across 2 panels.
The result in an innovative and attractive end piece.
Roll folds require 3+ panels to roll in on the other.
Because of the paper thickness this method requires each panel to be slightly smaller that the other.
Crash folding is when a bound job is folded again. This method is typically limited to only a single or letter fold.
On larger documents the crash folding method creates creasing on the folded edges. This is unavoidable and as such we encourage documents that must be folded to be instead designed for their end output (e.g. DL sized document). We recommend using this method of folding only for insertion into DL or DLX envelopes.
Most of the marketing materials printed with the standard folding solution as shown above, but the papers can be folded in many different shapes and siezes.
Please contact us if you want your marketing materials printed in your custom folding.